Jensen is a fascinating amalgam of contrasts. Hong Kong born and British bred, he is eloquent in both Chinese and ‘scouse’-accented English. Worked in the creative hub of London and Hong Kong at the best design firms before being snapped-up by the advertising world. Is a perfectionist when it comes to design and how his Guinness is poured. A veteran from Leo Burnett and FCB, he ran his own shop for over 8 years with the same do-or-die spirit he displays in tennis, snooker, pool, football, golf, cricket, and cheering on his home-town football club – Liverpool FC.